Online Coupons — 27 March 2009

special-k1Special K is a lightly toasted breakfast cereal manufactured by the Kellogg Company. The cereal was introduced to the United States in 1956. It is made primarily from rice and wheat. It is marketed primarily at women, styling itself as a low-fat cereal that can be eaten to help one lose weight. It frequently has give-away offers for various health and fitness products or contains dieting information on the back of the box.

We all love an original. That classic cut, always “in”, certain something that just makes us feel great. And that tried-and-true friend is Special K® Original Cereal.

The cereal that started it all, Special K® Original Cereal, has 11 essential vitamins and minerals in each simply good serving. And it “goes with everything”: big chunks of banana, ruby red raspberries or just a splash of ice-cold skim milk. It’s a true original—just like you.


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After one taste of new Special K® Multigrain Oats & Honey cereal, you may find yourself thanking honeybees.

And as every serving of Special K® Multigrain Oats & Honey cereal has 11 grams of whole grains and is a good source of fiber, it’s a cereal you’ll not only love, but can feel good about, too. So instead of avoiding the next honeybee you see, thank him. He’s off to make your breakfast!

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(7) Readers Comments

  1. Special K is the best choice when it comes to a healthy breakfast.

  2. good protein source and it only has 80 calories per serving. kelloggs is always thinking about the consumer, you have a customer for life!

  3. First, thanks for the coupons. Over the last few months there has been a lot of cereal promotion going on. Kelloggs’ Special K brand have been promoting their very own Special K Diet Challenge (for a number of years now). Not to be outdone, Kraft have “lose 10 pounds” emblazoned on virtually the entire line of “Post” brand cereals (called Eat 2 Lose 10)

    Both cereal “diets” are bold and upfront with their claims: “Lose up to 6 pounds in 2 weeks!” shouts Special K. Is this for real? Is it valid?

    The Special K Diet

    • Eat a serving of Kellogg’s® Special K®, Special K® Red Berries, Special K® Vanilla Almond, Special K® Fruit & Yogurt or Special K® Low Carb Lifestyle Protein Plus cereal with 2/3 cup skim milk and fruit for two meals a day.
    • Eat your third meal as you normally do.
    • For snacks, choose from fresh fruits and vegetables or a Special K® Bar.
    • Consume beverages as you normally do.

    Special K claim that the diet is “based on valid research conducted at leading universities”. In typical hard-sell fashion, they fail to provide the reference or provide a link to the “valid research”. After some digging, I found the aforementioned study.

    Yes – People Lost Weight
    It made interesting reading, and effectively backed up some of the claims from Special K. According to my reading, the mean weight loss was less than 2 kg (4.4 pounds) in the 2 week period.

    A basic low fat diet
    So what’s the magic? There is no magic. The women in the study ate less than they normally did. According to the study, the women in the Special K group were eating about 2200 kcals per day. When they started substituting the cereal meals they dropped daily intake by about 640 kcals per day. Furthermore, a lot of those calories were from fat (~39 grams or 351 kcals).

    Good or What?
    Personally I think incorporating some cereals into your diet can be good – but there are some caveats here:
    Satiety – From experience, I’ve noticed that wolfing down a bowl of cereal doesn’t always curb the hunger pangs. However having a bit more protein in the mix does keep the pangs at bay.
    Nutrition – The simple truth is – Special K is better than what most people eat, but it still contains such gems as High Fructose Corn Syrup. Serving for serving, it has less potassium and fiber than oats, and more sugar. Compare here and here.

    The Claim
    “Lose 6 Pounds in 2 Weeks”

    The Interpretation
    “If you currently have a poor diet, but substitute it with our cereal – you may lose 4.4 pounds over the first two weeks. You will be probably feel very hungry while restricting your calories, and will may find eating cereal for dinner or lunch to be untenable after a while. Boredom could well set in. History shows that a low-fat, higher-carb diet can work, but in the long run it may backfire”.

    That said – you could do a lot worse than eating cereal, skim milk, and fruit – it’s a lot healthier than the average American meal…

  4. The Special K diet is a diet where you replace 2 meals a day with a serving of special K cereal. You can eat what you like for the 3rd meal and snacks are either fruit, vegetables or Special K cereal bars.
    Following this diet for 2 weeks can expect a weight loss of up to 6lbs.
    I had 5lbs to lose and lost 4 pounds in 1.5 weeks but couldn’t go on.
    I was just ‘done’ with cereal.

    I highly recommend this for a ‘quick fix’ diet where you need to lose just a few pounds.
    To keep myself from feeling deprived, I’d mix a different type of fruit in with each bowl. Sometimes I’d even chop up a cereal bar and add that for variety. Loads of different vegetables and fruits for snacks really helped too.
    I do suggest having a slice of whole grain bread with dinner though because your fibre intake drastically reduces with this diet so you may end up constipated if you are not careful.
    I’m a carb-aholic so this diet was not a big stretch for me and I love fresh fruit and vegetables so for the first several days I didn’t feel any deprivation.

    The Vanilla almond Special K was my favourite and sometimes I’d mix a few flavours of Special K together with more than one fruit to keep it as interesting as possible.

    I tracked my eating habits on an online calorie counter called while I did this and I was averaging only about 1200-1400 calories a day on this diet and my fat ratio was very low.

    Ofcourse your carbohydrate count is the majority of what you’re eating so you have plenty of energy but on a long term basis, I’m sure this is not the best solution for significant weight loss.

    I may do this diet one more time a little closer to bikini season.

    But just because it’s bikini season, don’t expect me to wear a bikini!

  5. Best snack ever

  6. Pingback: Long Island Guides » Blog Archive » Kelloggs cereal coupons

  7. Have you taken the Special K Diet Challenge?
    The Special K Diet Challenge is a popular cereal diet promoted by Kelloggs and the goal is to lose 1 inch on your waist in 2 weeks. Kelloggs promotes the diet on cereal boxes and with their other Special K products like waffles and protein bars. The basic idea of the diet is to substitute a meal with Special K cereal or another Special K product like waffles. Of course your snacks can also include Special K protein bars.

    Anyone who tries the Special K Diet Challenge may lose weight, but its probably not because of any magic behind the Special K products. Most people who replace a meal with Special K cereal are lowering their daily caloric intake which can of course result in weight loss. Special K products have sugar so you maybe even do better just switching to old fashion oatmeal.

    Kelloggs has however done a nice job by including some interesting features in their website. You can find a Special K Diet Challenge buddy to share your ups and downs with. Having a partner to lose weight with is extremely important and can’t be overlooked. Another nice feature is the ability to pick a coach to sign up with. There are 3 coaches to chose from, a fitness coach, life coach and a nutrition coach. This combined with some other features make the website worth a visit.

    The Special K diet is easy to follow and it will probably save you some time each day as you have one less meal to prepare during the day. Overall you might lose the weight and inches but could probably do just as well with a common sense approach to restricting calories on your own by making better meal plans.

    To see a sample of the Special K Diet Challenge and find more diet reviews visit

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